ProfumeriaWeb is the e-commerce website leader in Italy in online sales of perfumes, cosmetics, hair products, make-up. It has always been defined by the richness of the product catalog, with more than 5000 references and many rare products; very affordable prices, with discounts that can go up to 60%, not to mention a dedicated customer support service, capable of following the user step by step in every phase of the purchase. Remarkably positive is the feedback from customers: in reviews collected independently by NetComm Consortium, more than 90% give 5 stars to the service offered by ProfumeriaWeb. It got the GOLD Seal, reserved for the most efficient e-commerce stores that are also attentive to customers’ satisfaction.
Digital Magics entered the capital of ProfumeriaWeb in July 2015. After contributing to its major growth (the doubling of all the yoy metrics), in December 2017 ProfumeriaWeb sold its stake to private investors, a three-digit multiple compared to the initial investment.