REUTERS USA – april 24, 2015
http://www.reuters.com/article/2015/04/24/idUSFWN0XL00N20150424
BRIEF-Dada signs strategic agreement with 4w MarketPlace
Dada SpA :
* Signs strategic agreement to aggregate its programmatic advertising branch ProAdv/Simply with 4w MarketPlace, an online advertising company of which Digital Magics owns 43 percent of share capital
* Acquires 25 percent stake in 4w MarketPlace becoming the second shareholder
* The combination is expected to be completed by the end of the second quarter of 2015
